Renergy™ Conversion Series · Research 07

Why Culture Follows Structure

Values Without Conversion

Published November 3, 2026 · Last updated November 3, 2026

The reporting channel existed. The consequence of using it was uncertain.

Boeing had formal channels through which employees could report safety concerns. Yet an FAA expert panel found some employees hesitant to report when a manager controlling pay, promotion or discipline could investigate the report.

Wells Fargo's independent directors likewise connected sales misconduct to goals, pressure and decentralized oversight. The company responded by removing retail sales goals and changing incentives and oversight.

What does your company's arrangement teach people to do?

You can't fix with values what the structure keeps rewarding.

I distinguish three things: what leadership says; what the operating arrangement rewards, permits or obstructs; and what people learn to repeat. They can reinforce one another. They can also contradict one another.

I examine the experience of deciding, speaking up, keeping commitments and protecting customers—and what that experience teaches. Individual wrongdoing remains wrong; leadership must also examine whether its rules and rewards make the same misconduct more likely to recur.

1. The Behavior Loop

Consider a company asking people to take ownership while requiring multiple approvals for an ordinary exception, discouraging bad news and rewarding emergency rescues.

The speech and the experience teach different lessons. The Behavior Loop separates them.

Figure 1 / Research 07

The Behavior Loop

01. The arrangement

Who can decide? What is rewarded? Who controls review, approval, information and consequences?

Evidence: decision rights, incentives, reporting lines, rules, approval thresholds and investigation independence

02. The experience

What actually happens when someone speaks up, makes a decision, refuses unsafe work or raises a problem?

Evidence: delays, escalations, recognition, retaliation concerns, ignored warnings, corrective responses and outcomes

03. The learned behavior

What do people do again because of that experience?

Evidence: waiting, silence, workarounds, repeated meetings, local exceptions, responsible escalation or independent action

04. The label

What word does leadership use to describe the pattern?

“Risk-averse,” “political,” “heroic,” “unaccountable,” “collaborative” or “our culture”
Figure 1. In this model, the cultural label describes an output of repeated experience. The label is not proof of its cause.

Test experiences across people and roles. When behavior changes with the rule, a structural explanation gains support.

In my Business Structural Drag framework, Structural Drag is work a company repeats because of how it is arranged—work a different arrangement could remove without changing what the customer receives or what the business must protect.

Approval routes shape waiting and decision rights; reporting routes shape whether concerns reach independent investigators. Safety and compliance protections remain necessary.

The loop identifies where to look: not only at what employees say they believe, but at the moment the organization responds to what they do. A values statement may praise decisive action; a management review may penalize every decision that bypasses a senior approval. Those experiences have consequences long after the workshop ends.

My first management test is not a survey asking whether people feel empowered. It is a work sample showing what happened when someone tried to act.

2. Six Structural Drag profiles—and the behaviors they could teach

The six profiles become hypotheses about behavior an arrangement could teach, not diagnoses or personality labels.

TOP-LOADED — A CULTURE OF WAITING If decisions routinely rise to a founder or senior executive, people can learn that initiative means getting permission first. Examine actual approval paths, escalation thresholds and what happens when a capable manager decides without asking.
MIDDLE-LOADED — A CULTURE OF MEETINGS ABOUT MEETINGS If functions operate with incompatible plans or reporting definitions, employees can learn to coordinate the coordination. Examine recurring reconciliations, meetings without decisions and whether anyone can settle conflicting assumptions.
JOINT-LOADED — A CULTURE OF BLAME AT HANDOFFS If work passes between teams before it is executable, each receiver may document why the sender failed. Examine rejected handoffs, repeated corrections, readiness standards and authority to resolve the boundary.
EDGE-LOADED — “OUR SITE DOES IT DIFFERENTLY” If local operating rules contradict enterprise commitments, teams can learn that compliance depends on location or personal relationships. Examine legitimate local differences separately from manual overrides, duplicate records and inconsistent customer promises.
PRE-LOADED — A CULTURE OF FIREFIGHTING If people, inventory or capacity are committed before requirements are ready, recovery work can become a badge of competence. Examine late changes, expedites, displaced schedules and whether managers praise rescues while leaving premature commitments untouched.
POINT-LOADED — A CULTURE OF HEROES If the business depends on a particular expert, relationship holder or decision-maker, people can learn to wait for that person instead of building transferable capability. Examine named-person queues, substitute authority, undocumented knowledge and whether replacement is actively supported.

Heroics aren't a culture. They're a symptom.

A founder may demand initiative yet retain every approval. A site leader may be urged to collaborate while being rewarded only for local results. A trusted specialist may be praised for saving the day while no one is taught to take over. A $30 million company does not need a scandal to recognize these patterns. It needs to look at what happens when capable people try to act.

The profiles predict different mechanisms. The test is which repeated work the arrangement makes necessary.

Within Renergy™, my management framework for usable operating capacity, work can feel additive (leaving usable energy), dilutive (drawing reserves down) or punitive (dreaded, system-fighting work that can feel as if one hour consumes several hours of energy and extends recovery). When punitive work recurs, the test is whether the arrangement can change without weakening protections.

These are different from complaints about attitude. A delay can be timed. An escalation can be followed from request to decision. A handoff can be checked for what the receiving team actually received. The work makes the hypothesis testable.

3. Competing explanations before blaming structure

The same behavior can have different causes.

Figure 2 / Research 07

Five Explanations to Distinguish

01

Individual conduct or hiring

A particular person deliberately disregards obligations or lacks required judgment.

Evidence: specific actions, contemporaneous decisions, comparable peers under the same rules, appropriate accountability
02

Leadership communication or example

Leaders contradict their stated values by what they say or visibly do.

Evidence: direct instructions, decisions after concerns are raised, consequences of dissent, changes after leadership behavior changes
03

External pressure

A market shock, customer demand, regulatory change or genuine crisis alters behavior.

Evidence: timing, outside constraints, authorized emergency processes, behavior under comparable conditions
04

Arrangement-taught behavior

Rules, incentives, reporting lines or decision rights make an unwanted behavior safer or easier than the desired one.

Evidence: repeated experiences across people, decision traces, reward consequences, before-and-after rule changes
05

Measurement artifact

A survey response or anecdote is mistaken for a stable operating pattern.

Evidence: actual events, independent records, response bias, different sites and roles
Figure 2. Several explanations can be true together. Structural Drag is a possible component of arrangement-created repeated work, not a label for every instance of poor behavior or misconduct.

The response may require accountability, better information, independent reporting, different incentives, changed approvals—or no change. Preserve necessary safeguards.

4. Four public-company situations

Three independent investigations identify operating mechanisms. Adobe reports a changed rule and subsequent experience. The findings are theirs; my structural questions are mine. No named company is assigned a Structural Drag profile.

Board independent investigation · April 10, 2017

Wells Fargo — When stated values competed with sales incentives

The independent directors' report opened with a direct finding:

Wells Fargo / Independent directors' report

“The root cause of sales practice failures was the distortion of the Community Bank's sales culture and performance management system.”

Sales Practices Investigation Report · April 10, 2017 · Principal Findings

It identified aggressive sales management, excessive business-unit autonomy, limited oversight and leaders who resisted scrutiny. The board's investigators named the operating conditions behind the misconduct, alongside individual and senior-leadership responsibility.

Its declared Vision & Values competed with sales targets and consequences for missing them. Treating violations only as isolated cases left incentives and authority unchanged.

The board and management removed retail product sales goals, changed incentive compensation and pursued more centralized risk and human-resource oversight. Those were changes to the operating rules, not merely the wording of the values statement.

My structural question

When a manager learns that meeting a numeric goal receives attention but reporting a problem threatens status or employment, which behavior does the operating system make easier? Who can question the goal, override the incentive or independently escalate the concern?

I would trace actual reviews, complaints, investigations and overrides.

What Wells Fargo establishes: Investigators connected misconduct with goals, incentives, oversight and leadership. They did not measure Structural Drag.

Read the original report and evidence notes
FAA Section 103 Expert Panel Review · February 2024

Boeing — A safety-reporting promise meets reporting authority

The FAA panel reported 27 findings and 53 recommendations, including a disconnect on safety culture and confusion about reporting.

Finding 4 found that managers influencing pay, promotion and discipline might also investigate safety reports within their reporting chain. That dual responsibility made some employees hesitant to report for fear of retaliation. The panel recommended autonomous investigations. Finding 5 identified confusing reporting channels and inconsistent feedback.

Finding 19 found that some authorized personnel still used former reporting lines after reorganization, while procedures described the old structure. The new chart had not become the operating experience.

My structural question

What happens after a technically qualified employee raises a concern? Who receives it, who investigates, who can affect that employee's career and how does the employee learn the outcome? Where does formal independence differ from actual decision and reporting arrangements?

The test is whether reporting is independent, credible and actionable.

What Boeing establishes: Reporting authority affected some employees' willingness to speak up; formal reorganization had not fully changed practice. Research 04 addresses production and rework using different evidence.

Read the original report and evidence notes
Valukas report to the GM Board · May 29, 2014

General Motors — Committees without an accountable decision

The ignition-switch investigation documented missed connections between technical evidence, crash information, engineering responsibility and safety decisions. It examined individual errors, fragmented information and failures to escalate. Structural failures do not excuse the actions or omissions that harmed people.

The report described the “GM salute” as “a crossing of the arms and pointing outwards to others, indicating the responsibility belongs to someone else, not me.”

The “GM nod,” as described by GM CEO Mary Barra

“When everyone nods in agreement [to] a proposed plan of action, but then leaves the room with no intention to follow through.”

Valukas report, pp. 255–256 · quoted in the official House hearing record, June 18, 2014

GM's own CEO named the behavior. GM then announced a new vehicle-safety role, additional investigators, Speak Up for Safety and revised recall decisions.

My structural question

At the moment a safety concern crosses engineering, legal, product investigation and executive oversight, who has explicit responsibility to decide, require evidence, set a deadline and verify closure? If a committee approves action, what proves that an accountable person carried it out?

A committee can provide necessary oversight; accountability still needs a decision owner and proof of closure.

What GM establishes: The investigation documented failures in information sharing, decision ownership and escalation, not a quantified amount of Structural Drag.

Read the original records and evidence notes
Company leadership disclosures · July 2013 and March 2014

Adobe — A positive change in the rule, followed by different behavior

In 2012, Adobe replaced annual reviews, ratings and rankings with Check-in, built around ongoing manager–employee conversations. Adobe also trained managers to set expectations, coach employees and make compensation decisions under the new approach. Accountability had to move into ongoing management rather than disappear with the form.

In her March 10, 2014 account, Adobe people executive Donna Morris reported ongoing feedback conversations, approximately 80,000 manager hours saved in the annual review process, and said voluntary attrition “continues to trend downward.”

These are management-reported observations, not an independent estimate of changes in enterprise performance.

My structural question

When managers no longer need to conduct the same annual ranking exercise, what work disappears? Do employees receive timely feedback in the ordinary course of work? Can leaders distinguish better conversations from less formal accountability, and verify whether performance standards remain clear?

What Adobe establishes: A changed management rule was followed by reported changes in conversations and review administration, without a controlled causal test.

Read the original posts and evidence notes

5. What the four situations establish

Wells Fargo connects behavior to incentives and oversight; Boeing to reporting authority; GM to accountability and information gaps. Adobe reports a deliberate process change and subsequent experience.

The pattern to investigate is what happened when someone acted on a declared value. Was the concern heard? Was the decision reversed? Did the manager receive authority or merely responsibility?

Culture is the label used after those experiences repeat.

6. The economics of culture

I will not label a regulatory penalty, employee complaint or survey result the “cost of culture.” Those measures have different causes and evidentiary limits.

My three ledgers remain distinct: verified financial effects; paid capacity consumed by documented waiting, rework, workarounds and escalations; and contribution not earned, which requires evidence that released capacity could produce useful output. Do not count the same effect twice.

A fourth category is risk exposure: safety, regulatory, legal, customer and reputational harm. It deserves its own controls, risk assessment and legal treatment. An uncertain risk is not a booked cash expense, and a fine is not proof that organizational redesign would have prevented the event.

The financial test is: Which repeated paid activities and risks trace to an operating arrangement, and what would change if that arrangement changed?

7. Give this to your CEO, COO and head of people

The Behavior Trace

Choose one observable behavior leadership complains about: slow decisions, unnecessary escalations, private workarounds, silence when problems emerge, blame between functions or repeated heroics. Do not begin with an abstract claim that employees lack accountability.

1. What behavior, exactly, and where does it appear? Select a workstream, site or role. Identify actual decisions or events and the dates they occurred. Distinguish a repeated pattern from an isolated episode or an employee's account of how things feel.

2. What happens to someone who does the opposite? Find cases in which someone decided independently, escalated a concern early, challenged the forecast, refused incomplete work or asked for clarification. Was the response supportive, delayed, dismissive, punitive or simply unclear?

3. Who decides, who is rewarded and who carries the risk? Map authority and consequences across employees, managers, functional leaders and control roles. Check who can approve, veto, investigate, change pay or review performance. Identify where duties require independent oversight.

4. Which arrangement could make the behavior rational? Name the specific approval rule, incentive, reporting relationship, readiness standard, performance measure or information boundary. A proposed mechanism should predict what happens in a comparable case; vague labels such as “politics” are not enough.

5. What else could explain the behavior? Test individual conduct, hiring and capability; leader behavior; external pressure; legal obligations; genuine uncertainty; and measurement bias. What evidence would disprove the arrangement hypothesis?

6. What would a better arrangement require—and what must it protect? Specify the alternative. It may change approval authority, performance incentives, information access, handoff rules or independent escalation. Protect safety, employee rights, customer obligations, technical review and necessary segregation of duties. Estimate the cost of transition and unintended consequences.

7. What is the decision and what will prove it worked? Change the arrangement, change incentives, change decision rights, address individual conduct, combine actions or deliberately change nothing. Assign ownership and a review date. Measure the behavior and its consequences before and after—not just attendance at values training or a new survey score.

The test can confirm the rule, require individual accountability, disprove the hypothesis—or show that management rewards the behavior it condemns.

The purpose is not to judge people. It is to find out what the company has taught them.

8. What would change my conclusion?

I would weaken an arrangement explanation if the reported behavior is isolated to a particular individual's choices while comparable colleagues under the same authority act differently; if a legitimate safety or regulatory obligation fully explains the steps; or if external pressure explains the timing and the behavior disappears when that pressure passes.

If a verified rule change leaves behavior unchanged, the mechanism needs reexamination.

I would strengthen the explanation if comparable employees in the same arrangement repeatedly make the same choice, if acting otherwise predictably triggers avoidable delay or adverse consequences, or if a carefully implemented rule change changes behavior without weakening service or protections.

The trace must end in observed work.

9. Before the next culture initiative

People return from culture workshops to the same approvals, supervisors, incentives and promises. Those conditions still teach.

Your people aren't resisting change. They're following the rules you actually run.

Where an arrangement teaches the behavior, the response must reach the arrangement.

Research 01 explains the six Structural Drag profiles. Research 06 identifies four signatures of arrangement-created work. This paper asks what repeated work and consequences teach people to do, including when leadership says something different.

Before the next culture campaign, run the Behavior Trace on one recurring behavior. Then change the responsible mechanism—or deliberately change nothing.

You can't fix with values what the structure keeps rewarding.

Gower Idrees

Creator of the Business Structural Drag framework and the Renergy™ management framework

Sources, Evidence Notes & Research Methodology

Evidence reviewed through November 3, 2026. These are historical findings, not statements about current culture or Structural Drag at the named companies.

A. Wells Fargo — Board investigation

A1 — Independent Directors, Sales Practices Investigation Report, April 10, 2017, Overview: Principal Findings (opening page, PDF page 2), Part II pp. 4–8 and 11–12, Part III

Read the original SEC filing · Read the board report (archival copy)

A2 — Wells Fargo, Board Releases Findings of Independent Investigation, April 10, 2017

Read the original company release

Evidence boundary: The quoted “root cause” finding is the independent directors' conclusion about the Community Bank sales-practices investigation, not an internal Structural Drag diagnosis. The report also identifies individual wrongdoing and leadership responsibility; reforms are not verified subsequent results.

B. Boeing — FAA expert review

B1 — FAA, Section 103 Expert Panel Review Report, February 2024: executive summary pp. 4–5; §4.1, Findings 4–5, p. 32; Finding 19, p. 37

Read the original FAA report

Evidence boundary: Findings concern Boeing Commercial Airplanes safety culture and delegated authorization. Reporting hesitation is not a quantified frequency of retaliation or avoidable labor. Independent safety reporting is a necessary protection.

C. General Motors — Ignition-switch investigation

C1 — Anton R. Valukas / Jenner & Block, Report to GM Board Regarding Ignition Switch Recalls, May 29, 2014: Executive Summary and Part VII.D, Culture, pp. 252–257, including the GM Salute and GM Nod, pp. 255–256

NHTSA electronic reading room · Read the full report (hosted copy)

C2 — U.S. House of Representatives hearing, June 18, 2014

Read the official hearing record

Rep. Diana DeGette quotes the report's pages 255–256 and attributes the GM-nod description to Mary Barra.

C3 — GM investigation-summary slides, June 5, 2014 (SEC Exhibit 99.1)

Read the original SEC filing

Evidence boundary: The GM-salute and GM-nod wording was verified in the official House hearing record reading the Valukas report; the bracketed [to] is an editorial clarification. Announced reforms do not establish subsequent effects.

D. Adobe — Check-in reform

D1 — Donna Morris, “Forget Reviews, Let's Look Forward,” July 25, 2013

Read the original post

D2 — Donna Morris, “Lessons Learned with Check-in,” March 10, 2014

Read the original post

D3 — Adobe, Check-in overview

Read the company overview

Evidence boundary: Feedback, the attrition trend and approximately 80,000 hours saved are Adobe management reports, not independently audited causal estimates or booked profit.

E. Methodology and disclosure

The three investigations report findings about past company conditions; Adobe reports its own reform. My interpretations are the Behavior Loop, six structural hypotheses, competing explanations, economic separation and Behavior Trace. Unresolved evidence includes actual work samples, before-and-after decision behavior, specific costs, individual accountability and the viability of safer alternatives.

The four cases are not a representative sample, a company ranking or a quantified culture effect. No Structural Drag profile is assigned to a named company. A company-specific conclusion requires observed repeated work and a feasible alternative preserving customers, safety, legality and legitimate controls.